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Case Study: Chip Vendors, Walk a Mile in Your Customers’ Shoes

January 22, 2012 |

Let’s face it: Applications are getting more complicated. Chips are getting more complicated. And engineering teams are generally getting smaller, not larger. As a result, it’s incumbent on chip vendors to provide robust, easy-to-use development kits. Design

January 22, 2012 |

Posted in Opinion

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Smartphones and tablets are becoming ubiquitous. According to DIGITIMES Research, global smartphone shipments reached 464 million in 2011 . And 63 million tablets were shipped in 2011 , according to IDC. That's over half a billion devices sold in one year, and few

January 19, 2012 |

Posted in Processors, Video

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As last summer's formation of the Embedded Vision Alliance suggests, the transition from computer-based intelligent image processing to more compact, cost-effective and energy-efficient embedded vision products is already well underway. CEVA, a company to date best known for its digital

January 19, 2012 |

Posted in Audio, Processors

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In the digital audio world, the second half of the '90s and a notable portion of the '00s were dominated by the "codec wars." Kicked off by MP3, which emerged in mid-1994 , the battle was soon joined by a host of competitors; industry-standard follow-on AAC,

December 20, 2011 |

Posted in Opinion, Processors

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Last week, Freescale announced that senior vice president Lisa Su would be leaving the company for other opportunities. Shortly thereafter, AMD announced that Su would be joining AMD effective the end of this year as senior vice president and general manager of global business

December 19, 2011 |

Posted in Opinion

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By now, I’m sure you've read that mobile data demand is growing quite rapidly . It's no surprise, really: We're increasingly reliant on our mobile devices—be they laptops, netbooks, tablets, or smartphones. And the things we do with these devices increasingly

December 19, 2011 |

Posted in Benchmarks, Case Studies

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As embedded processors and applications become increasingly complex, good benchmarks are more important than ever. System designers need good benchmarks to judge whether a processor will meet the needs of their applications, and to make accurate comparisons among processors.

November 17, 2011 |

Posted in Case Studies

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Semiconductor memory is increasing in capacity and becoming more cost-effective all the time. Yet, plenty of deeply embedded applications still exist for which every spare byte of RAM or flash memory is a precious commodity, especially those leveraging on-SoC storage versus discrete components.

November 17, 2011 |

Posted in Opinion

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I’m frequently amazed by people who can take whatever random material happens to be in good supply and make something useful out of it. Consider this clever gentleman , for example, who made a solar water heater from beer bottles. These days, thanks to continuing advances in chip

November 16, 2011 |

Posted in Benchmarks, Processors, Software Development, Tools

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Back in November 2010 at Electronica in Munich, Germany, Texas Instruments unveiled the TMS320C66x DSP family , then consisting of a quad-core communications SoC (the TMS320C6670 ) along with three pin-compatible conventional DSPs in two-, four- and eight-core variants (the TMS320C6672 ,

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